CalcuttaDeli
| Keyatala Premises TASK LIST |
Keyatala Premises
01. |
Progress on Boonbox? |
02. |
Progress on Café Gardenecca / Ganeriwalas? |
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Deliverables from CalDeli team for Systems Development
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Equipment - Behala Factory &/ other
01. |
Smoker 01 |
02. |
Screw-Presses for Ham 01 & 02 |
03. |
Jerky Machine (Food Dehydrator) 02 |
04. |
Peltier modules affixation for Refrigerated Display? |
05. |
Sausage Stuffer 01? |
06. |
Sausage Twister / Sealer / Clipper 01? |
07. |
Mechanism for hanging sausages (etc.) inside Smoker? |
08. |
Equipment to deodorize Store area 01 & 02. |
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Retail Store Inventories
01. |
Packing materials and Carry-bags?
i. |
MUST be labelled, “CalcuttaDeli.com” in an extremely prominent and readable writing, and be made from Recycled Plastic or other ‘Green’ eco-friendly material. |
ii. |
Bags should be sturdy, reusable, and long-lasting, and motivate customers to use and carry them around in the future, advertising “CalcuttaDeli.com” to the world at large. |
iii. |
For sales under INR 2000, we will charge cost of INR 10 - INR 20 per bag, and provide free for sales of greater amounts. |
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02. |
What product inventories, listed by item, do we NEED for our Store Opening? |
03. |
What product inventories, listed by item, do we HOLD for our Store Opening? |
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Retail Store Signage
01. |
inside building? |
02. |
outside? Should be only 1 Brand Sign – CalcuttaDeli.com. |
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Retail Store Equipment
01. |
Frost-Free Fridge 01– olx.in, etc.? |
02. |
Label-Maker / Printer? |
03. |
Cash-Register or Equivalent? |
04. |
Seating for customers, if any planned, other than in restaurant and café. |
05. |
Webcams connected to Surveillance server to transmit live feed to PC, GB, etc. |
06. |
Refrigerated (-22°C-capable) Meat Products Display Case (or substitute). |
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Retail Store Setup
01. |
All storage cases and machines arranged in place? |
02. |
Including weighing scales? |
03. |
Attractive relevant Pictures / Art in place? |
04. |
Attractive Videos of Sausage-Maker, Slicer, etc. at work? |
05. |
Should we delay Formal Opening (not soft opening) till our Sausage-Griller is Operational? Easter Sunday is on 2019-04-21. |
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Retail Store Staffing
01. |
Sales-Girls(s) hired? |
02. |
Trained? |
03. |
Shift(s) scheduled? |
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PR / Promotion / Advertising
01. |
News Media Coverage? -- Riju, T2, etc. |
02. |
Flyers for the Churches and major Christian Schools, Clubs, etc.
i. |
I'd like to approach all the Churches in the Calcutta area, and make them the following offer. Sell our Calcutta Deli products from your premises, to your church-attendees, using the labor of your church-workers (paid ones and volunteers), and we give 10% (of the profits we earn from the sales you generate) to your church, as tithe. This can add to your church's income, improve the utilization of some of the workers you employ, and give your parishioners an added attraction to come to church. |
ii. |
We try similar deals with all the Christian schools, colleges, Old-Age Care-Homes, Orphanages, Hospitals, etc. |
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03. |
WhatsApp campaign |
04. |
SMS Campaign |
05. |
Facebook |
06. |
Instagram |
07. |
Google |
08. |
Print
i. |
Design a business card and/or a card-size Flyer for CalcuttaDeli, and get it printed. Distribute as warranted. Must go out with every delivery from our restaurants, at a minimum.
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ii. |
We can place simple Classified-type Ads (as below) in inexpensive local print media.
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09. |
Any other? |
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